By Will Lethbridge
The Isles of Scilly are set to benefit from a major new investment into its cultural tourism offer after a successful bid by the Islands’ Partnership to Arts Council England’s national Cultural Destinations fund.
The £164,000 project will be led by the Islands’ Partnership working alongside a local consortium of the islands’ artistic and cultural communities, including the museum and library.
The two-year project which is set to commence in April this year aims to bring to life Scilly’s rich and distinctive cultural heritage offer to attract new visitors to the islands.
It will see the development of a range of new visitor experiences including discovery trails, events and cultural short break packages. These will be supported by additional marketing and informed by consumer research to help identify new audiences.
The trails will utilise new digital technology, exploiting the opportunities provided by the islands’ superfast and 4G connectivity to provide visitors with new and immersive experiences.
The project will help to stimulate new business growth and provide a much needed boost to the islands’ visitor economy.
Will was joined on the Wednesday’s Morning Show by Pippa Warin, Senior Relationship Manager for Arts Council England and David Jackson, Executive Director of Islands’ Partnership to find out more.
Pippa Said “It’s quite an arduous application process and it was a very competitive fund with a huge amount of interest, so it’s absolute testament to the Islands’ Partnership and the ambition of the Isles of Scilly. It stood head and shoulders above some of the other applications we received.”
David added “It’s great, really fantastic news and a nice start to the year. We applied for this back in August last year and always knew it would take a little bit of time to come to fruition. We’re really chuffed with it and it’s going to be an exciting 2 years.”
You can listen to the full interviews with Pippa and David bellow.